VIDEO
Crunch your
competition with promotional video ads that work.
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Two video ads below we use for our business - both less than 15 seconds.
We created this promotional video ad for local pub The Good Home. They posted it to their Facebook site 2 days before the game and had over 1200 views,
Don't risk quickly falling behind the curve.
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With marketing trends changing year by year, one thing continues to grow rapidly is video viewership.
Video is predicted to represent 80% of all consumer-based Internet traffic by 2019.
With such an overwhelming advantage to businesses using video marketing content, 2018 is the time for every business, on any budget, to perfect a creation and publishing plan utilising this content form or risk quickly falling behind the curve.
Top Video Marketing Trends and Insights​
Here are the top 3 insights about the future of video creation:
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Shift Dimension\
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It is undeniable, square and vertical videos are the ideal dimensions for sharing on social media channels with the trend of fitting into a square or vertical format coming from the continuing rise in mobile content viewing.
With over 50% of online activity occurring on a mobile device, it is essential to publish video content that naturally fits into the viewing experience on such devices.
When creating video marketing content, Crunch consider the viewing experience of your audience and choose the appropriate dimension accordingly.
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Limit Length\
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With the attention span of audiences getting shorter and shorter, data shows that the ideal length of an initial video is 6 -15 seconds.
Now, with the ever-changing landscape and content competition, short videos have become the sweet spot to tell a compelling story while not risking viewers abandoning your video.
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Focus on Frequency\​
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You will know from experience that video stands-out on your social feed.
This is why it is clear to marketers today that a business needs to publish and promote a consistent stream of videos in order to achieve its goals.
Successful businesses across every industry share one common factor – they publish dynamic video content a minimum of one time per week on average.
Our forecast is that this number will increase to a minimum of 2-3 videos per week as social media prioritises videos more and more and images are becoming overlooked online.
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To ease your workload and to ensure your social media presence is thriving. we have created monthly payment plans to suit your budget that include:
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the creation, production and delivery of your branded promotional video ad.
We will also undertake your Facebook and other social media advertising campaigns for you.
Book a Crunch session to find out more.
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